For BFree Foods, it wasn't enough to create wraps, rolls, bagels and bread loaves that were simply wheat and gluten-free alternatives. Instead the innovative company set out to develop gluten-free breads that taste just as delicious as their conventional counterparts and still have exceptional nutrition. Not to mention ones that won't disintegrate, crack or crumble mid-meal.

Since using real, whole ingredients is the best way to bake, BFree's products have an impressive list of high-quality, non-GMO ingredients. Whether it's deriving protein and fiber from whole peas, apples and potatoes or using a unique blend of buckwheat and corn flours to provide gluten-like pliability, BFree provides matchless taste and nutrition and stays intact. BFree products are not only high fiber and low fat, they're also calorie-responsible; BFree Multigrain Wraps, for example, are only 100 calories per wrap, the lowest calorie count in the category.

A list of what is not included in BFree products is almost as impressive as what is. BFree products do not contain wheat, dairy, eggs, nuts or soy, making the entire BFree product line free from all major allergens—and completely vegan.

Select BFree products are rolling out to shelves at Ralphs, Lucky's, Raley's and Save Mart throughout California. For more information, please visit www.us.BFreeFoods.com.

Celiac.com welcomes your comments below (registration is NOT required).