Get email alerts Get Celiac.com E-mail Alerts  




Celiac.com Sponsor:
Celiac.com Sponsor:




Ads by Google:






   Get email alerts  Subscribe to FREE Celiac.com email alerts

Feedback On Logo
0

7 posts in this topic

I'm going to start marketing a gluten-free bread and would like honest feed back on my logo design. A designer is working on it, so you're not going to hurt my feelings.

http://www.debysglutenfree.com/

please let me know if this logo on a product would convey that the item is gluten-free. There would be other product information, but this would be the base logo.

0

Share this post


Link to post
Share on other sites


Ads by Google:

Hi,

I do think it conveys the gluten-free message.

I would think about all the possible uses of the logo.

Three-color designs can get very costly when printing letterhead, bags, signs etc.

Ask to see a 2-color and black & white version to see if it works for you.

You want to be sure it looks good photocopied, faxed, in newspaper ads, etc --- all of which will probably be black & white, and not the best quality of printing. You may want to "clean up" the lines of the wheat and the typeface of the "Gluten-Free."

My background is in Advertising/Marketing communications --- now with a real interest in the marketing & PR of gluten-free products!

Best of Luck to you...

Ruth Ann

0

Share this post


Link to post
Share on other sites

I like it. Just maybe make the "Gluten Free" font easier to read.

Good luck!

0

Share this post


Link to post
Share on other sites

I like it, also....perhaps the wheat could be made more realistic? But that's getting nit-picky. :D

0

Share this post


Link to post
Share on other sites

Thanks for the feed back. I thought the gluten-free message might not be so great since the 'no' line is in the middle and not diagonal.

Ruth, thanks for all of the comments on 'uses' I had thought of the tri-color expense but not about the quality of the copy, at least not to newspaper.

I'll talk to the designer and post when there is something new to look at.

Thanks

0

Share this post


Link to post
Share on other sites




I think showing the wheat stalk shouts "WHEAT" which says "GLUTEN" to your market. Then the text says Gluten Free. I find it confusing.

It's difficult, I'm sure to create imagery conveying the absence of something.

I wish you luck!

0

Share this post


Link to post
Share on other sites

Hi Deby, here's some feedback in case it helps, FYI I'm a working graphic artist, painter,...Green and black are not very appetizing colors, also I agree with the above that the wheat stalk is hard to read as going with the "no" sign. I think I'd start again with the image - maybe a chefs hat and a cup and saucer would be fun. I know how much effort goes into that, so your smart to get feedback at this stage. good luck - dreamhouses :)

0

Share this post


Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!


Register a new account

Sign in

Already have an account? Sign in here.


Sign In Now
0