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North American Society for the Study of Celiac Disease Calls for Industry ... - MarketWatch (press release)
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North American Society for the Study of Celiac Disease Calls for Industry ...

MarketWatch (press release)

CHICAGO, May 17, 2012 (BUSINESS WIRE) -- The North American Society for the Study of Celiac Disease (NASSCD) today announced a call for all restaurants and food manufacturers to properly label gluten-free products to avoid confusion that has the ...

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It seems that the publicity for celiac/gluten intolerance has become a two edged sword. It's good for advancing research and awareness but, when the mainstream media get their teeth in it becomes a diet fad, a lifestyle choice and a food companies stock value. I believe only a small amount of the world's population actually realizes that it is a disease that demands a gluten free diet. It's not a choice, it's not a new diet just to try and sufferers should not be taken advantage of with gluten-free food with a footnote. I'm very glad that these companies are being called out on this matter. Thanks for posting the article.

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