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  • Jefferson Adams

    Canadian Insurance Firm Gets Cheeky with Gluten-Free Insurance Ads

    Jefferson Adams


    Reviewed and edited by a celiac disease expert.

      Apollo offers first ever 100% gluten-free insurance policy!


    Caption: Image: CC--torbakhopper

    Celiac.com 07/03/2019 - Ever thought about gluten-free insurance? Ads for a Canadian company called Apollo offer the first ever 100% gluten-free insurance policy. If you're thinking, "Great, it's about time someone created gluten-free insurance," then you might have missed the joke. Apollo's gluten-free insurance is not a policy for people who are gluten-free, it's a policy that contains no gluten. Get it?

    The ads read: Apollo offers first ever 100% gluten-free insurance policy! Apollo claims that a "complete digitization of the entire insurance purchasing process" has left the policy 100% gluten-free. “There’s no gluten on the internet,” says Apollo CEO Jeff McCann. “By taking the insurance policy from its physical form, which is full of gluten, and translating it into a cloud-based digital form, Apollo is able to guarantee that there is no way gluten could possibly contaminate the policy.”



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    Apollo adds that the company's policy was tested in a third party lab, which confirmed that there was no gluten whatsoever contained in the final product.

    The ad ends with a claim that Apollo is now interested in partnering with Beyond Meat to offer a vegan insurance policy later on this year. Anyone curious or interested can contact:

    Jeff McCann, CEO
    (778) 554-9640
    jeff@apollocover.com

    About Apollo Insurance


    Read more at: Canadianunderwriter.ca


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  • About Me

    Jefferson Adams is Celiac.com's senior writer and Digital Content Director. He earned his B.A. and M.F.A. at Arizona State University, and has authored more than 2,500 articles on celiac disease. His coursework includes studies in science, scientific methodology, biology, anatomy, medicine, logic, and advanced research. He previously served as SF Health News Examiner for Examiner.com, and devised health and medical content for Sharecare.com. Jefferson has spoken about celiac disease to the media, including an appearance on the KQED radio show Forum, and is the editor of the book "Cereal Killers" by Scott Adams and Ron Hoggan, Ed.D.

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