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    Australia Crows About Gluten-Free Corn Flakes

      Australians have been trying out the new gluten-free Corn Flakes by Kellogg's, and the early word is good.

    Caption: Image: Kellogg's

    Celiac.com 05/06/2019 - Everybody's talking about Australia's new Gluten-Free Corn Flakes from Kellogg's. That includes more than a few envious Americans, who will need to go on waiting and hoping that Kellogg's will make a similar move in the United States. 

    If you want to catch a bit of what we're missing here in America, this video taste test by Celiac.com Forum member Hammock makes a good teaser:

     

    Among his comments, Hammock says that Gluten-Free Corn Flakes taste the same as original, and that they may keep their crunch "a bit longer than other gluten-free corn flakes." Hammock notes that "they do cost more than the original." 

    We've heard often, and from numerous visitors that Kellogg's Corn Flakes, like Cheerios and a few other foods, are at the top of the wish lists for people with celiac disease and gluten sensitivities.

    Celiac.com would love to hear from more of our followers down under about Gluten-Free Corn Flakes. Have you tried them? Are you eager to try them?


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    in addition to Kellogs cornflakes, try their gluten-free Special K. Its very very good 😀😀😀😀

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  • About Me

    Jefferson Adams earned his B.A. and M.F.A. at Arizona State University, and has authored more than 2,000 articles on celiac disease. His coursework includes studies in biology, anatomy, medicine, science, and advanced research, and scientific methods. He previously served as Health News Examiner for Examiner.com, and devised health and medical content for Sharecare.com. Jefferson has spoken about celiac disease to the media, including an appearance on the KQED radio show Forum, and is the editor of the book "Cereal Killers" by Scott Adams and Ron Hoggan, Ed.D.

  • Related Articles

    Jefferson Adams
    Cheerios Are Finally Going Gluten-Free
    Celiac.com 02/25/2015 - General Mills has announced that original Cheerios, Honey Nut Cheerios and three other Cheerios varieties will undergo formula changes, including a switch to gluten-free oats, and will be released as a gluten-free cereal.
    The move by the food and cereal giant mirrors a similar recipe change that successfully boosted sales for its Chex brand, which has been gluten-free since 2010.
    The company will likely begin selling gluten-free versions in July, says Jim Murphy, president of Big G Cereals, General Mills' ready-to-eat cereal division.
    Apparently, General Mills felt that that could no longer ignore the skyrocketing sales of gluten-free foods, and the slow decline of foods that contain gluten, including breakfast cereals.
    "People are actually walking away from cereal because they are avoiding gluten," says Murphy, a development that, at a time when cereal sales, including Cheerios, are already weak, the company can ill afford.
    Meanwhile, unit sales growth of food with a gluten-free claim on its packaging grew 10.6% in 2014 compared to the previous year, and gluten-free sales, especially among breakfast cereals are expected to continue double-digit growth through at least 2018.

    Jefferson Adams
    Cheerios Sales Rise After Switch To Gluten-Free
    Celiac.com 01/21/2016 - With sales of non-gluten-free cereals enduring a slow, consistent downward slide in just about every category, gluten-free cereals have been one of the few bright spots for cereal manufacturers.
    In an effort to combat those falling cereal sales across its existing product line, manufacturer General Mills released five gluten-free Cheerios products.
    Initial results suggest that their plan is working, at least somewhat. According to General Mills, sales of non-discounted, full-price gluten-free varieties of Cheerios grew 3% to 4% last quarter, offering the fist improvement after multiple quarters of declining sales.
    This is particularly good news for General Mills, as it follows on the heels of an embarrassing recall of 1.8 million boxes of Cheerios and Honey Nut Cheerios in October, shortly after the introduction of their gluten-free varieties. The company chalked that issue up to "human error."
    So the fact that the latest numbers are strong so soon after a major product recall suggests that gluten-free Cheerios might just be the ticket for turning around their slumping sales.
    What do you think? Have you tried gluten-free Cheerios? Will you? Are you happy that major companies like General Mills are making gluten-free products available?
    Read more: buzzfeed.com

    Jefferson Adams
    Celiac.com 03/31/2016 - Kellogg has announced that gluten-free versions of its Corn Flakes and Special K cereals will mark its gluten-free debut into the Australian cereal market.
    Kellogg calls the products a response to growing demand for gluten-free products from consumers with celiac disease and gluten intolerance. "We continue to see a growing number of consumers, including coeliac disease sufferers, requesting gluten free alternatives to our popular cereals."
    In formulating their new products, Kellogg set out to combat a perception in the Australian cereal market that gluten-free cereals routinely failed to "deliver a great taste experience that's consistent with products containing gluten," said Janine Brooker, portfolio marketing manager for Kellogg Australia.
    Kellogg "…wanted to make sure that our gluten-free Corn Flakes and Special K taste just as good as the original classics," Brooker added.
    Kellogg's Corn Flakes Gluten Free and Special K Gluten Free are available in 330g boxes at supermarkets across Australia.

    Jefferson Adams
    Are Gluten-Free Cheerios Really Unsafe for Celiacs?
    Celiac.com 10/26/2016 - There's been a bit of confusion lately over claims by the Canadian Celiac Association (CCA) that the optical sorting system used by General Mills to produce gluten-free Cheerios and other cereals is somehow flawed, and their products not safe for people with celiac disease. The CCA has issued a warning to Canadian consumers with celiac disease against eating gluten-free Cheerios products, based on concerns of possible contamination due to a what they say is a faulty sorting process.
    General Mills debuted their patented optical sorting process and launched gluten-free Cheerios in the U.S. last summer, and they spent millions of dollars developing the new technology. Later, the company voluntarily recalled nearly 2 million boxes, when a plant mixing error caused wheat flour to mixed with oat flour. However, since that time there have been no known reports of systemic contamination, which is what the CCA is alleging.
    General Mills launched five flavors of gluten-free Cheerios in Canada this summer: Original, Honey Nut, Multi-Grain, Apple Cinnamon and Chocolate. Clearly, the CCA is looking to protect people with celiac disease from the perceived possibility of gluten contamination, but the CCA's statement goes beyond urging simple caution, and urging celiacs to report any cases of gluten contamination and to save boxes for lab testing.
    "Hearing stories…"
    Samantha Maloney, former president of the Ottawa chapter of the Canadian Celiac Association, told CBC Radio's All In A Day that the General Mills process of sorting grains to produce gluten-free cereal is "flawed."
    She and her group claim that they have made the claim because they have "heard stories." Has Maloney or anyone in her group actually followed up on these claims, these "stories" she's "hearing?" Without offering any proof or names, or scientific data for making her claim, Maloney went on to say that General Mills is having "a bit of a problem" with the way they are cleaning their oats. Is she saying that the product is being contaminated by gluten? It seems so.
    Well, if that's true, then surely some celiac suffer who ate Cheerios and had a bad reaction must have a box of cereal that can be tested. If General Mills is churning out box after box of gluten-tainted cereal and labeling it "gluten-free," then it seems like a massive scandal and lawsuit waiting to happen. Maybe some enterprising person, or even a law firm, can go grab some boxes and get them tested, and add some actual evidence to these claims.
    One would think Maloney and the CCA would confirm such information beforehand, rather than first making the claim, and then asking people to provide confirmation after the fact. If Maloney's claims are proven true, then General Mills deserves to be called out, and Celiac.com will certainly be among the first to report it.
    Until then, saying that General Mills is knowingly using a faulty system to sort their gluten-free oats is simply irresponsible hearsay, and doesn't really help provide accurate information for consumers with celiac disease, something the Canadian Celiac Association claims is part of its mission. It's one thing to urge caution, and to call for testing and evidence gathering that supports any claims of gluten-contamination, but it's entirely another to claim without any evidence a product and process are flawed and likely to harm people with celiac disease.
    What happens if the General Mills process turns out to be okay? What happens if Gluten-Free Cheerios and other products are perfectly safe? That means the CCA was not only wrong, they were wrong without even having any facts to support their original claim. How does that help people with celiac disease or the CCA?
    Celiac.com continues to support efforts by the CCA and other groups to inform and protect people with celiac disease, but we also urge proper facts, data, context and evidence to support any hard claims about products, gluten-free or otherwise.
    Regarding the status of General Mills' patented optical sorting process for producing gluten-free grains for their Cheerios and other gluten-free products, Celiac.com urges caution on the part of individual consumers. Currently there is no evidence to suggest that any of these products not gluten-free, but, there is also no evidence that similar gluten-free oat cereals made by smaller companies do a better job to ensure that their products are safe, yet there is no controversy about them.
    Ultimately people with celiac disease should use caution, and, in the event they experience gluten contamination, they should save the box and report it to the Canadian Celiac Association, and/ or any of the other official resources listed on the CCA website:
    Canadian Food Inspection Agency (all provinces except Quebec) MAPAQ (Quebec only) General Mills Customer Service In the USA, the FDA. Stay tuned to celiac.com for information on this and related stories.

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