Celiac.com 01/20/2016 - The East Lansing woman's pitch for Sweet Encounter won her $11,000 dollars during the Hatching finale business pitch competition at the University Club of Michigan State University.
Thompson's winnings include the $10,000 grand prize from the juried competition, which pitted 12 monthly Hatching winners against each other, along with the crowd favorite award worth $1,000 and a free one-year membership to the University Club.
Frazier has now won a total of $22,000 from business pitch competitions including the Hatching and the InnovateHER Challenge, a competition for women entrepreneurs, both hosted by the Lansing Economic Area Partnership.
When asked about her efforts, Frazier said, "I make gluten-free food taste delicious."
Frazier wowed the panel judges during her three-minute presentation, pointing out similarities between her vision and entrepreneurs like Martha Stewart and Oprah Winfrey, and touted her ability to generate viable spinoffs from her gluten-free ideas, including potential for cookware, a recipe book, a TV show and magazines, all of which Frazier dubbed the "Nikki Effect."
Stay tuned for progress on Nikki Thompson Frazier's efforts to parlay her baking excellence into entrepreneurial opportunity.