I e-mailed Breyers Ice Cream Consumer Service Department last week to ask if their very decadent and delicious Italian Gelato (ice cream) was gluten free. It is more expensive, definitely creamier, contains more calories which I need, but Oh so good! I received a very nice e-mail from them two days later:
"New Productions of Breyers Ice Cream will have a gluten-free symbol on the box. Breyers also has a gluten-free program which includes the segregation of gluten containing ingredients, specific production schedules with gluten-free products made on different days than regular products, superior cleaning procedures, and regular verifications and audits."
Some of the containers of ice cream at your local store may not yet state "gluten-free" as the new boxes are still rolling onto store shelves and any packaging produced prior to this new update will still be available through this year. BUT, at this time if a product does not have the "gluten-free" label on the packaging, but it is listed on their website: (www.breyers.ca/product/category/757004/glutenfree) as gluten free and the ingredient panel does not list any gluten containing ingredients, (for example: wheat, barley, etc.), you can be confident that it is gluten free.
"Always read the ingredient labels for the most up to date information, as recipes may change from time to time and gluten will ALWAYS be called out on the label."
From this information we are assured that Breyers will be segregating their gluten containing ingredients, and having specific production schedules with gluten-free products made on different days than regular products, and they will have a superior cleaning procedure and regular verification and audits to check By that I believe they mean they will have regular checks of the products coming off the gluten-free line of ice creams to ensure no gluten is present.
They show pictures of their ice creams with the notation at the bottom:
**Carefully read the ingredients statements on all food labels each time you make food choices and to ensure you are choosing Gluten Free Breyers
Basically they are ensuring us that gluten free products are made on different days than regular products and superior cleaning procedures and regular verification and audits are done regularly.