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Scott Adams

Frito-Lay Jumps into Gluten-Free Craze with New Labels - KBOI

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Frito-Lay Jumps into Gluten-Free Craze with New Labels

KBOI

Sixty million gluten-free products are consumed in the US each day, according to Dr. Alessio Fasano, director of the Center for Celiac Research at the University of Maryland in Baltimore. He said a growing number of people have a type of gluten ...

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So it looks like they are actually going to start testing their products - hopefully their consistency will improve. I do find it odd that they are partnering with the NFCA as I thought the limits for the NFCA were 10ppm and not 20.

http://www.pepsico.com/PressRelease/Frito-Lay-Announces-Initiative-To-Validate-And-Label-Products-As-Gluten-Free05182012.html

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