Cheerios Sales Rise After Switch To Gluten-Free

Please know that these products are not certified gluten free. It is only gluten removed, therefore people with celiac disease should not eat these products. When I asked them they did not know if they would ever certify due to cost.

Please know that these products are not certified gluten free. It is only gluten removed, therefore people with celiac disease should not eat these products. When I asked them they did not know if they would ever certify due to cost.

You are incorrect--they are gluten-free and safe for celiacs, or they could not be labeled "gluten-free." Certified gluten-free is also no guarantee that an item could not be contaminated, and some certified products have tested over 20 ppm for gluten.

Oats themselves are not clearly non-toxic to celiacs. I wrote to GM about my concern re: gluten-free Cheerios because the only thing they did to make them gluten free was to source oats that weren't cross-contaminated. But there is a litany of evidence indicating oats can be toxic to celiacs, yet no company I have ever seen push "gluten free" oats has addressed this controversy. The almighty dollar wins again.

Specific to the Cherrios, yes they are gluten removed and yes they are tested. It appears the batch testing is somewhat less than thorough and there are others trying to get he mfg to do more consistent testing to address this for the celiac community. Hopefully they will improve the process in the coming months

Didn't these gluten-free Cheerios get contaminated with wheat just a couple of months ago?

They are gluten REMOVED and not grown in a designated field with designated equipment and facilities. Ask your medical specialist but until certified this celiac family says NO! General Mills already has a few lawsuits pending due to false advertising.

I have celiac and I will not eat Cheerios.

You are incorrect--they are gluten-free and safe for celiacs, or they could not be labeled "gluten-free." Certified gluten-free is also no guarantee that an item could not be contaminated, and some certified products have tested over 20 ppm for gluten.

I do not know if I can agree with "could not be labeled gluten-free" and my reasoning is this, I am seeing more and more products that say "gluten free" on one side of the product only to have "processed/produced in a facility that also processes/produces wheat and gluten products". Cereals, rice, pasta and other similar products that I will not take the risk to eat. Are those products gluten-free or is the risk of contamination higher? Are the manufacturers covering their assets? Or simply this, how can they be gluten-free and still have potential for the presence of wheat and gluten?

I absolutely love the gluten-free Cheerios!! I have missed them terribly since being diagnosed with celiac 4 years ago. I would like to thank General Mills for their time , investment, persistence, and interest in expanding their product for those that must modify their diet due to gluten issues.

My son became very ill after eating so-called "gluten -free" Cheerios. I would never recommend them for ANYONE with celiac disease. Maybe they have "fixed" the problem but I'll never buy them again. I'll stick with Chex. Both are General Mills products. You'd think they could have done better with the Cheerios brand.

Cheerios are 100% gluten-free and celiacs CAN eat them! Thank you General Mills for taking the lead on this! Can't wait to find gluten-free Lucky Charms in our area!!!

I was diagnosed with celiac disease in 2001 and have been very strict with my gluten free diet since then. One time that I mistakenly ended up eating gluten, I was sick for 10 days. Since the Cheerios have gone gluten free, I have tried Multi-Grain Cheerios, Frosted Cheerios, and Apple Cinnamon Cheerios. I have had no adverse reactions to any of them. I am SO glad to see more and more products becoming gluten free. I am willing to be patient with companies (and restaurants) as they strive to do a progressively better job of preventing cross contamination.