Purple Jasmine Rice

[KarenFe]

I found a recipe that uses this Purple Jasmine Rice that I want to use.

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The write up about it mentions it being "glutinous" so I wrote the company and asked about it. I got this reply:

Thank you for contacting ALTER ECO, Our Purple Jasmine rice is gluten-free. It is indicated on the box that it is glutinous (as in sticky), but glutinous does not mean that it has gluten.

Hope you enjoy the unique Fair Trade rice,

Best regards,

-AlterEco

My question does not specifically relate to this rice, but in a way it does: Are companies always completely honest and do the people who answer our questions actually know the ins and outs of their products to give us an accurate and honest reply?

Thanks!

Karen

[Mtndog]

That is a tough question to answer! Some are, some aren't, someone overly CYA (cover their butts). Glutinous definitely means sticky though so if they said it's gluten-free, you should be OK.

Purple rice sounds cool! I once had Peruvian purple potatoes!

[quietmorning01]

I've had purple potatoes, but never purple rice . . .and my husband and I try all different types of rice, the sound of this sounds delicious.

Thank you for the extra leg work in finding out what that 'glutinous' word actually meant!

[tarnalberry]

Not all companies know what they're talking about, even with their own foods. From what I've seen, the larger companies with more 'service representatives' who just have that as their function, tend to be a little more 'form letter', and a little less good understanding.

In this case, however, they're right. Glutinous rice refers to the starch content of a rice, which, in turn, makes it sticky when cooked. Pure rice is always gluten free. (Heaven forbid a wheat-rice hybrid!)