Celiac Disease and Gluten-Free Diet Support
- Questions? Join our forum: Nearly 1 MILLION POSTS, and over 62,000 MEMBERS!
Follow / Share
|Get Email Alerts|
- Safe Gluten-Free Food List (Safe Ingredients)
- Unsafe Gluten-Free Food List (Unsafe Ingredients)
- Gluten-Free Alcoholic Beverages
- Celiac Disease Symptoms
- The Gluten-Free Diet 101 - A Beginner's Guide to Going Gluten-Free
- Interpretation of Celiac Disease Blood Test Results
- Is Buckwheat Flour Really Gluten-Free?
Starbucks Looks to Add Better Gluten-free Options
Starbuck looks to add more and better gluten-free options. Photo: CC--Angela Thompson
Celiac.com 09/27/2016 - After repeated shareholder requests, and a public admission from the CEO that the company had "really screwed up the gluten free stuff," Starbucks is announcing an expansion gluten-free and other specialty options.
Until now, Starbucks has relied heavily on packaged foods to meet the rising demand for gluten-free food raises. As part of a new effort to change that, the company recently released its latest offering, the organic gluten-free, vegan, kosher chickpea puff called Hippeas, which is currently available in white cheddar and fajita flavors.
Over the years, numerous shareholders have demanded that Starbucks CEO Howard Schultz add more food options for people who are either allergic to gluten or choose to eat gluten-free. At the 2015 shareholder meeting, Schultz said the company had plans to address the gluten-free issue because it represents a "big opportunity." He added that, to that point, the company had "really screwed up the gluten free stuff."
Some gluten-free options are available regionally at various Starbucks, such as the Marshmallow Dream bar and the Kind Bars, but there has been little in the way of quality gluten-free options that are local, aritisanal, etc. "Items in our pastry case can be subject to cross contamination and we use shared equipment," Starbucks spokeswoman Erin Schaeffer said in an email response to questions. "So adding GF options to our broader food portfolio has posed a challenge that we continue to explore."
The market for packaged gluten-free foods is estimated at more than $3 billion and is continuing to grow.
Last year, Starbucks launched the Retail Brand Partnership team, which is tasked with finding packaged goods that satisfy various dietary specialty needs.
Read more in Bizjournals.com.
Celiac.com welcomes your comments below (registration is NOT required).
Dunkin’ Donuts To Offer Gluten-free Donuts and Muffins Across US
For gluten-free Americans who love donuts, life just got a little bit better.... [READ MORE]
Domino's Pizza Now Offers "Almost" Gluten-Free Pizza (So Be Careful!)
I have a big issue with what I believe to be a misleading headline in a recent joint press release by Domino's Pizza and the National Foundation for Celiac Awareness (NFCA).... [READ MORE]
Subway Stores in Oregon First to Offer Gluten-Free Options Statewide
Subway stores in Oregon are in the process of rolling out gluten-free sandwich buns and gluten-free brownies as regular menu items statewide, according to Subway spokesperson Cathie Ericson.... [READ MORE]
Is California Pizza Kitchen Committed to Gluten-Free?
The rise in celiac disease awareness and the explosion of foods for people who must eat gluten-free is generally a good thing.... [READ MORE]
Jefferson Adams is a freelance writer living in San Francisco. His poems, essays and photographs have appeared in Antioch Review, Blue Mesa Review, CALIBAN, Hayden's Ferry Review, Huffington Post, the Mississippi Review, and Slate among others.
He is a member of both the National Writers Union, the International Federation of Journalists, and covers San Francisco Health News for Examiner.com.View all articles by Jefferson Adams
In Celiac.com's Forum Now:
Celiac.com Celiac Disease & Gluten-Free Diet Forum - All Activity